The Schwarz Group is reviewing the objectives and progress of its group-wide plastics strategy REset Plastic. The reason for this is the Global Commitment 2021 Progress Report which was published today by the Ellen MacArthur Foundation, whose initiative the Schwarz Group joined back in 2018.
The interim review shows: The corporate group is making great strides towards its ambitious objectives. Numerous sustainable optimization measures have contributed to an average of 13 percent less plastic being used in the private label packaging of the Lidl and Kaufland retail divisions across all countries – for example, by omitting disposable plastic lids from 500 g yoghurt cups or using recyclable stickers instead of poly bags in the fruit and vegetable section. Already today, 38 percent of all fruit and vegetable items at Lidl and 57 percent at Kaufland are unpackaged.
However, the Group is not only reducing the use of plastic wherever possible, but is also increasing its focus on promoting the circular economy and the associated use of recyclate.
The Schwarz Group is thus a pioneer in the field of circular economy and shows how recyclable materials can be recycled in the best possible way and how the need for new plastic can be reduced.
Against this background, the Schwarz Group is now going one step further and increasing its recycled material objectives: By 2025, the corporate group objectives to use an average of 25 percent recyclate in the private label packaging of its Lidl and Kaufland retail divisions.
The interim review demonstrates that the Schwarz Group is steadily driving forward its vision of “Less Plastic - Closed Loops” and is focusing on a responsible approach to plastic, from production and retail to waste disposal and recycling.
* excluding lid and label
** Plastic content (approx. 95 percent) of the product is 100 percent recycled plastic, additional use of additives and color (approx. 5 percent).
For further information on the plastics strategy REset Plastic, see
https://reset-plastic.com/en.